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What Google’s New “What’s Happening” Feature Means for Your Local Business

What Google’s New “What’s Happening” Feature Means for Your Local Business Published: May 16, 2025 Google just rolled out a new update to Business Profiles that could be a game-changer for local visibility — and it’s called “What’s happening.” At Local View, we’re breaking down what it is, how it works, and how your business […]

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Google Changes Local Services Ads: Proximity Is No Longer a Ranking Factor

Google Changes Local Services Ads: Proximity Is No Longer a Ranking Factor Published: May 02, 2025 Google has quietly rolled out a significant update to its Local Services Ads (LSAs) — and it could have a big impact on how your business shows up in search results. As of April 2025, proximity to the searcher

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7 Common Mistakes to Avoid in Google Local Services Ads (LSAs)

7 Common Mistakes to Avoid in Google Local Services Ads (LSAs) Published: April 21, 2025 Running Google Local Services Ads (LSAs) seems simple on the surface, but small errors can lead to wasted ad spend, missed leads, or poor rankings. If your LSA campaign isn’t delivering, you might be making one of these common mistakes.

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Google Local Services Ads vs. Google Ads (PPC): Which Is Right for Your Business?

Google Local Services Ads vs. Google Ads (PPC): Which Is Right for Your Business? Published: April 21, 2025 When it comes to generating leads through Google, businesses often ask: Should I run Google Local Services Ads (LSAs) or traditional Google Ads (PPC)? Both platforms can bring in new customers—but they work very differently. Understanding the

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How to Set Up Google Local Services Ads: A Step-by-Step Guide

How to Set Up Google Local Services Ads: A Step-by-Step Guide Published: April 10, 2025 Want your business to appear at the very top of Google search results? Google Local Services Ads (LSAs) are designed just for that—connecting you with high-intent local customers searching for services you offer. Whether you’re a plumber, roofer, lawyer, or

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How to Remove Third-Party Food Ordering Links from Your Google Business Profile

How to Remove Third-Party Food Ordering Links from Your Google Business Profile Published: March 21, 2025 As a local business, maintaining full control over your online presence is essential. One area that often goes overlooked is the “Food Ordering” section of your Google Business Profile (GBP). Many restaurant owners are surprised to find third-party ordering

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Local Services Ads Partner Updates: Q1 2025

Local Services Ads Partner Updates: Q1 2025 Published: March 24, 2025 Welcome to the Q1 2025 edition of the Local Services Ads (LSA) Partner Updates from LocalView. This quarter, Google has introduced several changes across verticals, review management, booking features, and ad visibility—all aimed at improving lead quality and advertiser performance. Here’s a full summary

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Google Business Profile Disabled vs. Suspended – What’s the Difference?

Google Business Profile Disabled vs. Suspended – What’s the Difference? Published: February 08, 2025 A Google Business Profile (GBP) is a powerful tool for local businesses to improve visibility in search results. However, many business owners encounter issues where their listing gets disabled or suspended—leading to confusion and potential loss of revenue. At Local View,

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How to Optimize Your Google Business Profile for Local SEO

How to Optimize Your Google Business Profile for Local SEO Author – Veronika Last updated: December 17, 2024 An optimized Google Business Profile (GBP), formerly Google My Business, is an invaluable tool for local businesses. It enables your business to appear in local search results, on Google Maps, and even in Google’s Knowledge Panel. However,

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