As we approach the holiday season, it’s a perfect time to reflect and celebrate the accomplishments you’ve achieved in expanding both your businesses and those of your clients. Google is appreciative of your partnership in supporting business growth through Local Services Ads!
Local Services Ads is revising its verification criteria for several verticals. Starting December 9th, Appliance Repair, Junk Removal, Lawn Care, Locksmith, Mover, Pest Control, Plumber, Water Damage, Window Cleaner, Window Repair, Carpet Cleaning, Electrician, and Garage Door businesses will need a minimum of 3 customer reviews to launch a new ad.
The Evident Background Check (BGC) process was recently updated. Here are the key details:
As we enter the winter season and prepare for the new year, Google has identified trends in consumer searches for specific businesses. Notably, there are significant opportunities for snow removal companies (or lawn care companies that offer snow removal), tax and financial planning services as individuals prepare for tax season, and personal trainers and wellness businesses in line with New Year’s resolutions. For inquiries about these verticals, please reach out to your local services representative.
Verification and screening requirements vary based on business category and location and may encompass background checks, business registration, insurance, licensing, and minimum review criteria. Explore the specific requirements for different verticals and locations in this new article in the Help Center.